Being So Good That People Want to Know

News spreads because it is interesting. A great sale going on at the grocery store - tell someone. Peter and Pam are having a baby - tell someone. You just won the lottery - tell someone. "Did you hear about..." - tell someone. A famous person dies - tell someone. You get the point?

Just the other day the President's comment about Kanye West's stunt on the VMA's leaked out. It didn't just "drip out" it spewed out. Didn't take long for people to know what the President said. So, news spreads because it is interesting.

If you want to be successful in a business venture, your church, or life, you must make it interesting, and the news will travel. Word of mouth is trusted. A friend tells a friend who tells a friend and by the end there is success. This brings us to this week's quote...

If you want to be successful, begin by being so good that those with whom you
are in the closest contact cannot wait to recommend you to their friends and
grow your circle. ~Scott McKain

Speaking as a church leader, I have a continual goal of numerical growth. Don't misunderstand to think I don't have a goal of qualitative growth, too. However, the numerical growth isn't going to take place by me being the sole 'worker'. All those involved must be a part of the 'net' that is cast every day; hoping for a catch. Partly, the way that we are going to grow isn't simply by invitation. Those that come to the church must be excited. Their excitement will be seen in their friends, whom are in their close circle. They will be continually sharing about the good things happening at their church. Then, those people may want to be a part of what their friends are a part of.

We must be "so good" that we are the "talk of the town", in a good way. We must be excited, otherwise people aren't going to want to come to something our church isn't excited about. If you suggested a restaurant where the food was horrible, I'd be a fool to try it. But if you tell me of a restaurant where it was "so good", I'd be a fool not to try it.

If you want have something successful, you must make it so good that those involved can't help but to tell one person after another about the great thing you are a part of.

Let's make it "so good"!

Wanting others to know...