Tuesday, July 28, 2009

Things Are Always Advancing

As I have a child, we go to McDonald's on a regular basis. The "Happy Meal" is geared to have food servings for kids. Inside each of these meals is a toy/prize. These prizes are continually rotating, weekly for ten or so weeks at a time, then another line of toys will come. On the bottom of the cardboard Happy Meal containers it will tell you what is "coming next". I am getting accustomed to looking at the bottom of the container to see what's next.

Though there may be some groups of toys that I am not that keen on, I know they will be rotating (after all, the toy isn't for me anyway). That is a good marketing strategy, to be coming up with something new on a continual basis.

That is the business world, but since we are always consumers, that is our world. Which means, that is our culture and what our church exists in. As people are consumer minded, the church must also adapt to the times. If businesses do not change, people will get bored and go elsewhere. It doesn't have to be a complete transformation or remodel, but a change. If it is too drastic, people may not recognize the business and its goals. This can be the opposite side of the spectrum of change.

Take, for instance, the Happy Meal. The same three options are included in the Meal - hamburger, cheeseburger, or 4-piece McNuggets. Now, a more healthier approach is given to other options, apples instead of fries or milk instead of a soft drink. Depending on how you combine these options, the basic meal stays the same. The difference is the toy inside. It changes weekly.

This is a minor example of change. But it is a major argument for the need for continual change. As a church, what has changed lately? Past 6 months? Past year?

When it comes to thinking about change, we must do it. At least change something. If not, people get bored, complacent, and lethargic. That is the people in our congregation. So if we're feeling those feelings, why would someone come in and join us?

We must be changing. May not be our environment, but be different. We can't be model-followers, and do just what a "competitor" is doing. We have to be unique in action, not just in principle.

What can we do to be different? Let's brainstorm. That is something the teams can be trying to work on. Try not to think of something safe, but something "out of the box". People are attracted to more of "I never thought a church would do that" kind of things. How can we open our doors to others? Know anyone who needs a meeting spot? We're open for that! Let's see what we can do to cause people to "look under the box" to see what's happening next!

We're having an ice cream night, take time to invite someone! Maybe they are someone who makes great ice cream and you could even ask them to make their "famous" ice cream, who knows.

Things are always changing...let's not be left behind!

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